A well-known audio and video manufacturer in the world- Sony.
September 8, 2007 on 1:09 pm | In HardwareSony Corporation is a Japanese multinational corporation and one of the world’s largest media conglomerates with revenue of $66.39 billion (as of 2006) based in Minato, Tokyo. Sony is one of the leading manufacturers of electronics, video, communications,
video games and information technology products for the consumer and professional markets.
Sony Corporation is the electronics business unit and the parent company of the
Sony Group, which is engaged in business through its five operating segments — electronics, games, entertainment (motion pictures and music), financial services and other. These make Sony one of the most comprehensive entertainment companies in the world. Sony’s principal business operations include Sony Corporation (Sony Electronics in the U.S.), Sony Pictures Entertainment, Sony Computer Entertainment, Sony BMG Music Entertainment and Sony Financial Holdings. As a semiconductor maker, Sony is among the Worldwide Top 20 Semiconductor Sales Leaders. Its slogan is Sony. Like no other.
Sony has historically been notable for creating its own in-house standards for new recording and storage technologies instead of adopting those of other manufacturers and standards bodies. The most infamous of these was the videotape format war of the early 1980s, when Sony marketed its Betamax system for video cassette recorders against the VHS format developed by JVC. In the end, VHS gained critical mass in the marketplace and became the worldwide standard for consumer VCRs and Sony adopted the format. While Betamax is for all practical purposes an obsolete format, a professional-oriented component video format called Betacam that was derived from Betamax is still used today, especially in the film and television industry.
Early Sony products included reel-to-reel tape recorders and transistor radios. In 1968 Sony introduced its Trinitron brand name for its line of aperture grille cathode ray tube televisions and later computer monitors. Trinitron displays are still produced.
Sony launched the Betamax videocassette recording format in 1975. The Walkman brand was introduced in 1979.
1982 saw the launch of Sony’s Betacam videotape family and the collaborative Compact Disc format.
In 1985 Sony launched their Handycam products and the Video8 format. Video8 became popular in the consumer camcorder market. In 1987 Sony launched DAT or Digital
Audio Tape as a new audio tape standard alternative to CD.
In 1994 Sony launched its PlayStation (later PS one). This successful console was succeeded by the PlayStation 2 in 2000, itself succeeded by the PlayStation 3 in 2006. The PlayStation brand was extended to the portable games market in 2005 by the PlayStation Portable. Sony developed the Universal Media Disc (UMD) optical disc medium for use on the PlayStation Portable. Although Sony tried to push the UMD format for movies, major studios stopped supporting the format in the Spring of 2006.
We hope this company will make us glad!